Webs exportadoras: el nuevo modelo de pyme internacional

Why to only sell in your district, your city, your country when the world is a click of distance? Through the Web the most recondite corner is around the corner. The entire world is close, but this does not mean it is less diverse. It is necessary to know your client, your many clients, his/their variable tastes and their changing needs.

Date: 12th. Dec. 2012
Time: From 9.30am to 1,30pm.
Place: Salón Bolívar.
Registration: confirmaciones@casamerica.es

For further information please visit: www.casamerica.es/economia/webs-exportadoras

Agenda

Inauguración
9.30 a 10.00

Tomás Poveda, Director General de Casa de América.
Enrique Dans, Profesor del IE Business School.

Experiencias en Exportación on-line
10.00  a 11.00

Presenta y modera: Carlos Herguetta, Portaltic – Europa Press.

Educación:
Structuralia.com:  Andrés Serrano,  Director General

Publicidad:
Weblogs: Julio Alonso, CEO.

Software:
Uptodown: Luis Hernández, CEO y fundador.

Cultura:
GeaCron, Luis Múzquiz, Director Ejecutivo y fundador.

Pausa café
11.00 a 11.30

Retos y oportunidades del e-commerce Exterior
11.30 a 13.00

Presenta y modera: José Antonio Rodríguez Maya, Expansión.

Marketing:
Antevenio: Director de proyectos para América Latina.

Tecnología:
1&1: Esteban Egea, Director General Internet España & Francia.

Moda:
Adolfo Domínguez: Valeria Domínguez, Directora de e-commerce.

Turismo:
Minube: Raúl Jiménez, Fundador.
Alejandro Touriño, Écija Abogados.